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HAOCABS

PlatformMobile App
DisciplineProduct Design
ScopeUI/UX
Year2026

A Taxi Bidding
Experience App

SCROLL TO EXPLORE
HAO Cabs — Taxi bidding experience platform

01) PROJECT OVERVIEW

  1. 01Overview
  2. 02Challenge
  3. 03Approach
  4. 04Design
  5. 05Outcome

A Smarter Way To
Book, Bid & Ride.

Hao Cabs is a modern taxi-bidding platform that reimagines traditional ride booking through real-time driver bidding. Instead of fixed fares, riders can compare multiple offers from nearby drivers and choose the ride that best fits their needs.

HAO Cabs product promotional visual and editorial artwork

02) CHALLENGES

Giving Riders More Choice Without Adding Complexity.

Traditional ride-booking experiences often provide limited control over pricing and ride options. Hao Cabs needed a simple bidding experience that could give riders greater choice while keeping the booking process fast, clear, and easy to understand.

LIMITEDCONTROL
FIXEDFARES
FEWEROPTIONS
Available driver bids
Ride request screen
Fare comparison and bidding interface

03) DESIGN PROCESS

From Understanding The Problem To Designing The Experience.

The design process focused on understanding ride-booking pain points, mapping Rider and Driver journeys, exploring user flows, and progressively refining the interface through wireframes, prototypes, and high-fidelity UI design.

01

DISCOVER

Understanding the problem

02

DEFINE

Rider & Driver journeys

03

EXPLORE

User flows & wireframes

04

REFINE

Prototypes & iterations

05

DELIVER

High-fidelity UI

HAO Cabs design system, user flows and interface fragments

04) USER PERSONAS

Designing For The People Behind Every Ride.

User personas helped define the needs, motivations, and pain points of Hao Cabs' target users. The focus was on riders looking for affordable and reliable transportation, with features such as fare comparison, live tracking, secure payments, and scheduled rides supporting their everyday needs.

RIDERThe Passenger
Fare comparisonLive trackingSecure paymentsScheduled ridesChoosing a driver
Rider fare comparison
Rider selecting a driver
The DriverDRIVER
Driver receiving ride requests
Driver earnings and trip management
Receiving ride requestsSubmitting bidsManaging ridesNavigation & earnings

05) FINAL EXPERIENCE

A Transparent Ride-Booking Experience, From Bid To Destination.

The final experience brings together real-time bidding, driver selection, OTP verification, live tracking, payments, scheduling, wallet management, and post-ride feedback into a unified mobile experience for Riders and Drivers.

HAO Cabs final mobile application — complete unified ride experience

Product Story & Flow

01

REQUEST

Passenger creates a ride request.

02

BID

Nearby drivers submit their offers.

03

CHOOSE

Passenger compares offers and selects a driver.

04

VERIFY

OTP verification confirms the ride.

05

TRACK

Passenger follows the ride in real time.

06

PAY

Complete the payment securely.

07

COMPLETE

Rate the experience and manage the trip afterward.